Legal Profession Uniform Law & Conduct Rules
Advertising must not be false, misleading or likely to create unrealistic expectations about outcomes. This shapes how we write practice area pages and case result summaries.
Legal website development · Australia
Your Website Is Often the First
Conversation You Have With a Client.
Long before someone calls your office, they have already read your website, formed an opinion, and decided whether you sound like the right firm to trust with their problem. We build websites for Australian law firms that earn that trust quickly and make the next step obvious.
Legal advertising guidance aware 100+ law firm websites delivered Sole practitioners to mid-tier commercial firms Fixed pricing, no lock in contracts
Enquiries+44% increase
94yourfirm.com.au
metix.
ADVERTISING GUIDANCE AWARE · CLIENT FIRSTBook your
Book your
consultation online.
+44% increase
Client rating4.9/5
★★★★★
How a client actually chooses a lawyer
The decision is mostly made
before they pick up the phone.
It helps to think through how someone actually ends up hiring your firm, because it changes what the website needs to do at each stage.
01
They start with a search
"Family lawyer [suburb]" or "employment lawyer near me" is where the process begins for people without an existing connection to a firm. If you are not visible there, you are not part of the shortlist.
02
They form a judgement fast
Within a few seconds of landing on your homepage, a visitor has already decided whether your firm feels credible, current and capable.
03
They look for proof, not promises
Qualifications, admission details, years of practice, and what past clients say. Vague reassurance does not land the way specific, well presented credentials do.
04
They need an easy way to make contact
A visible phone number, a simple enquiry form, and clarity about what happens next. Any friction sends them to the next firm on the results page.
Common issues we see time and again
Common mistakes we find
when we audit a firm's website.
01
One combined "services" page trying to cover family law, conveyancing, litigation and everything else at once, so the site cannot rank for any single practice area
02
No individual page for each solicitor or partner, so search visibility and personal reputation both get lost inside the firm's generic branding
03
Client outcome claims or testimonials worded closer to the advertising line than most partners would realise
04
Enquiry forms asking for sensitive case details with no visible privacy explanation
05
A homepage that opens with the firm's history and awards before addressing what a new visitor actually needs to know
06
No mobile optimisation, despite most legal searches now starting on a phone
07
No connection between the website and the firm's Google Business Profile
08
A site that has not been meaningfully updated in a decade or more
The compliance layer
Building within the rules
that actually govern legal advertising.
Most web agencies building a “law firm website” have never read the rules that actually apply to how legal services can be advertised in this country.
State Law Society & Commissioner Guidance
Individual states carry their own additional guidance, particularly around advertising for personal injury and no win no fee arrangements.
Privacy Act 1988 & Australian Privacy Principles
Any enquiry form or case assessment tool is built around clear consent, appropriate data storage, and only the information genuinely needed.
Search Engine Trust Standards (E-E-A-T)
Google evaluates legal content with a similar level of scrutiny to medical and financial information. A practice area page needs to demonstrate genuine expertise.
We are not a law firm and nothing here constitutes legal advice. What we bring is a build process that takes these frameworks seriously from the very first draft, so your partners are not left cleaning up a compliance issue after the site has already gone live.
What we build
Built around how
your firm actually operates.
From sole practitioners to mid-tier commercial firms, we build what the standard options cannot.
If you are a sole practitioner or small boutique firm
- Sole Practitioner Website Development
- Simple, Confidential Enquiry Form Integration
- Local SEO for a Single Office Presence
If your firm covers multiple practice areas
- Multi Practice Area Website Architecture
- Dedicated Practice Area Page Development
- Internal Linking Strategy Across Departments
If you operate from more than one office
- Multi Office Law Firm Websites
- Location Specific Landing Pages
- Multi Site Google Business Profile Management
If your solicitors need individual visibility
- Solicitor & Partner Profile Page Development
- Personal Brand Support Within Firm Branding
- Author Bio & Credential Structuring
If client experience matters beyond enquiry
- Secure Client Portal Development
- Document Sharing & Case Update Integration
- Practice Management Integration (LEAP, Actionstep, Smokeball)
If accessibility and compliance are a priority
- WCAG 2.2 Accessibility Compliance
- Privacy Compliant Enquiry Form Design
- Ongoing Legal Advertising Content Review
Myth vs reality
Common myths about
law firm websites.
MYTH
Our website just needs to look professional, the referrals do the real work.
REALITY
Referrals remain valuable, but an increasing share of new clients start with a search engine. A website that does not perform is a growth channel left entirely unused.
MYTH
We can put our best case results front and centre to build credibility.
REALITY
How outcomes are described in legal advertising carries real constraints. Building this content correctly is a genuine skill, not a matter of writing confidently.
MYTH
One well written services page covering everything we do is enough.
REALITY
A single combined page cannot rank properly for multiple distinct practice areas. Family law and commercial litigation need different pages entirely to be found.
MYTH
SEO is something we can look at later, once the site is built.
REALITY
Practice area structure, URL architecture and internal linking are far more expensive to fix after launch than to build correctly from the outset.
How we work
Our six stage
build process.
Clarity at every stage. One accountable team. Nothing disappears into a black box.
01
Firm deep dive
We learn your practice areas, typical client base, referral relationships and what a genuinely good enquiry looks like for your firm.
02
Advertising guidance and market mapping
We review advertising guidance relevant to your state and practice areas, and study which local firms are currently ranking well.
03
Architecture and content planning
Every practice area page, solicitor profile and location page is planned with proper structure before a single word is written.
04
Design and build
Your site is designed to reflect how your firm actually positions itself, with enquiry forms, accessibility and SEO built in from the start.
05
Advertising compliance and quality review
Every page is reviewed against relevant advertising guidance and tested across devices, browsers and connection speeds before launch.
06
Launch and ongoing growth
We manage a controlled go live, then continue monitoring performance and refining content as your firm evolves.
Experience that speaks for itself
The numbers
behind the work.
Real firms, measurable outcomes and a team that knows how to turn a digital investment into a genuine growth channel.
100+law firm websites delivered across Australia
7+years working specifically with legal and professional services
44%average increase in website enquiries within 6 months
91+average Core Web Vitals performance score
89%of firms remain on an ongoing support plan
15+practice areas covered across client projects
4.8/5average client rating
The people behind the code
Meet our
development team.
No rotating freelancers. The developers below are the ones who will actually build your project.
Muhammad Waqar
Custom PHP DeveloperExperienced in WordPress, PHP, Laravel, custom themes, plugins, WooCommerce, MySQL and API integrations. Waqar specialises in building secure, scalable and high-performance custom web solutions.
View more
Numan Bashir
WordPress & eCommerce DeveloperSpecialising in WordPress, Elementor, WooCommerce, custom themes and plugins. Numan builds responsive, user-friendly CMS and eCommerce websites tailored to business needs.
View more
Yasir
Full Stack DeveloperWith 5+ years of experience, Yasir specialises in Laravel, Node.js, React, TypeScript, APIs and scalable web applications, with strong expertise in SaaS, backend systems, payment integrations and complex web solutions.
View moreTechnology we work with
Platforms and integrations
built for legal practice.
CMS & Platforms
WordPress · Webflow
Development
React · Next.js · PHP · Laravel · Node.js
Practice Management Integrations
LEAP · Actionstep · Smokeball
Client Portal Tools
Secure document sharing · encrypted client login areas
Hosting & Security
Australian based hosting · SSL by default · Cloudflare · daily automated backups
Reporting
Google Analytics 4 · Google Search Console · Google Business Profile Insights
Scope, not packages
What does a law firm
website actually cost?
We price based on scope rather than a fixed menu, because a sole practitioner site and a five office commercial firm need very different builds. All figures AUD, ex GST.
Project typeTypical investmentTypical timeline
Sole practitioner or small boutique firmSingle office presence
$3,500–$5,5004–6 weeksMulti practice area firm websiteDedicated practice area pages
$5,500–$9,5006–9 weeksMulti office law firm websiteLocation specific pages
$9,500–$15,0008–12 weeksMid-tier or commercial firmMultiple partners & departments
$15,000–$28,000+10–16 weeksNational firm or legal networkCustom quote
Custom quoteScoped individuallyOngoing support and compliance monitoring starts from $330 per month, covering updates, backups, monitoring and periodic content review against current legal advertising guidance.
Recent work
Real projects.
Real live websites.
A look at what we have shipped recently, live and in production today.
evosonic.ai
evoSonic
ULTRASONIC NDT EQUIPMENTevoSonic
What we built: A dark, technical WooCommerce build for evoSonic's ultrasonic NDT product line. We structured the catalogue around their evolutionONE, evoARC and evoDUAL hardware, built out demo booking, technical guides and blog resources, and wrapped it all in a bold dark green brand identity suited to an industrial, engineering led audience.
Visit websiteeagleinnovations.net
EAGLE
INNOVATIONS
ROD PUMP SOLUTIONS · OIL & GASINNOVATIONS
Eagle Innovations
What we built: A lead generation focused industrial site for Eagle Innovations' rod pump solutions. We structured the build around their Products, Systems and Distributors, added gated datasheet downloads, a quote request flow and a case study library, all engineered to convert oil and gas operators researching a specific production problem.
Visit websiteWhat clients say
Good work leaves
a clear impression.
“★★★★★I’ve worked with them on multiple projects and have been genuinely impressed with the quality of their work.We continue to work together on an ongoing basis, and I highly recommend their team.
“★★★★★He delivered good work on my portfolio website. He answered quickly, fixed all the issues needed to be fixed in a reasonable time, and reproduced and understood my designs and vision for my website as asked. Would recommend!
“★★★★★Sabeeh was great to work with throughout the project. He communicated clearly, responded quickly, and delivered high-quality work on time. Highly recommended.
Questions Australian law firms ask us
Before we
get started.
Still wondering if a new website is right for your firm? Here are the questions we hear most often.
Ask us anythingIt depends on the foundation. If the underlying architecture is sound, targeted improvements to content, structure and speed can be enough. If the platform itself is limited, a rebuild is usually more cost effective long term.
Let's look at your website
What could your website
be doing for the firm?
Book a free consultation and we will walk through your current site, what is working, what is not, and what a properly built law firm website could realistically do for your enquiry numbers.
Legal and professional services focused · Fixed pricing · No lock-in contracts